STA Outreach

STA's Outreach main objective is to reach out and engage secondary school students in learning about the School of Technology for the Arts (STA) PET diploma courses in a manner that is both fun and interesting, so that it connects with secondary school-level students. The team worked on a transmedia campaign that carefully considered the competition of other Institutes of Higher Learning (IHLs) so as to amplify STA's outreach efforts and engage with potential students.