Diploma in Media Production & Design

Semangat Yang Baru: Forging a New Singapore Spirit


Scope of Work

In collaboration with the National Heritage Board - Founders’ Memorial, this project aimed to explore the perspectives of Singaporean youths on the term “New Spirit.” To achieve this, a Transmedia Plan was devised, centering on promoting the Semangat Yang Baru: Exhibition across various social media platforms, posters, stickers, AR filters, and more. These efforts enabled the team to enhance awareness, solicit opinions, and foster interaction from the target audience regarding the topic.

Team Members

Cassara Heng Si Min
Kee Xin Hui
Richelle Evelyn Hensel
Cheyenne Anarita Lim
Tan Hannah Valerie Trinidad
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